
Allstar Performance starts third season as IMCA heat winner decal program sponsor
WATERVLIET, Mich. – Allstar Performance makes IMCA heat wins pay off for a third consecutive season. The Watervliet, Mich., high performance parts manufacturer again provides the decals given to heat race winners in all eight IMCA divisions. Drivers winning 10 or more heat races receive $100 Allstar Performance gift cards while the driver with the most heat race wins gets a $250 gift card. Drivers must send a photo of their car proving decal placement to the IMCA home office to be eligible for those awards, which will be presented during the national banquet in November or mailed beginning the following week. “We are looking forward to continuing this program in our 11th year of partnering with IMCA. We run across drivers displaying the award decals on their cars and that helps us see that the program is successful,” said Advertising Manager/Race Track Promotions John Berglund. “Marketing with IMCA is a great way for Allstar to keep our products and brand in front of an impressive group of racers. Kevin (Yoder) and the staff at IMCA came [Read More]