Chevrolet Performance builds on IMCA crate engine bonus success

GRAND BLANC, Mich. – Top-performing crate engine competitors in four IMCA divisions are in the running for bonuses from Chevrolet Performance again in 2015.

IMCA Xtreme Motor Sports Modified, Karl Chevrolet Northern SportMod, Scoggin-Dickey Parts Center Southern SportMod and IMCA Sunoco Hobby Stock drivers powered by crate engines receive $250 bonuses for each local track championship won this season.

Chevrolet Performance paid bonuses totaling $33,500 to winners of 134 track titles in 2014, the first year of a three-year pact. Modified drivers earned $13,250 for 53 crate engine track crowns. SportMod drivers pocketed $13,000 for 52 local titles while Hobby Stock drivers netted $7,250 for 29 championships.

The bonus program for SportMods began in 2005 and expanded last year to include the Modifieds and Hobby Stocks.

“As we embark on a second decade of partnership with Chevrolet Performance, we continue to see growth in the breadth of the program,” observed IMCA Marketing Director Kevin Yoder. “Every year we have increased the cash paid out to IMCA racers and tracks from the year before, and 2015 will be no different. Their support has been second-to-none and we’re proud of the relationship we’ve built.”

The 2015 season is Chevrolet Performance’s 11th as an IMCA marketing partner. There is no limit to the number of bonuses a driver can receive; checks will be presented during the national awards banquet on Nov. 28 in Lincoln, Neb., or mailed beginning the following week from the IMCA home office.

Drivers in all four divisions are again required to return sign-up forms and display two Chevrolet Performance decals on their race car and the word Crate on the ‘A’ pillar to be eligible for bonuses.

More information about the Chevrolet Performance bonus program is available from Yoder at 319 472-2201.

The agreement with Chevrolet Performance also includes bonuses paid to sanctioned tracks for banner display.