By Ben Deatherage
MEMPHIS, Tenn. (Apr. 7, 2026) — Performance Distributors returns for its 20th season as a sponsor of the Speedway Motors IMCA Weekly Racing program, continuing its longtime support of competitors across multiple divisions.
The Memphis, Tennessee-based manufacturer remains a leader in ignition system innovation, highlighted by its flagship D.U.I. (Davis Unified Ignition) products, which are used in a wide range of racing and performance applications worldwide. Built on a foundation of hands-on racing experience, Performance Distributors continues to focus on quality, durability, and performance through rigorous testing and in-house manufacturing.
At the national level, Performance Distributors will again recognize top drivers across IMCA divisions. Both the Sunoco IMCA Late Model national champion and national rookie of the year will receive D.U.I. distributors. Second through fifth place finishers in national Late Model standings earn $50 product certificates.
Top eligible drivers in both Stock Car regions and both Hobby Stock regions will also receive D.U.I. distributors. Eligible runners-up in each division earn $100 product certificates, with $75 awarded for third, $50 for fourth, and $25 for fifth.
At the Speedway Motors IMCA Super Nationals fueled by Casey’s, Performance Distributors will provide multiple awards across several divisions.
In Sunoco IMCA Stock Cars, the Big Dance champion will receive a D.U.I. coil kit. The Sunoco Race of Champions winner will also earn a D.U.I. coil kit.
For Sunoco IMCA Hobby Stocks, the Big Dance champion will receive a D.U.I. coil kit, while the Stephenville Starter Race of Champions winner will also earn a D.U.I. coil kit.
In Sunoco IMCA Late Models, the Big Dance champion on Monday will receive a D.U.I. coil kit and Dyna-Batt battery.
Drivers in Stock Car and Hobby Stock divisions must use Performance Distributors products and return a completed contingency form to the IMCA home office by Aug. 1 to be eligible for awards.
Performance Distributors awards will be presented during the IMCA national banquet in November.
For more information about Performance Distributors products, visit performancedistributors.com.
