Chevrolet Performance pays cash bonuses to crate engine powered IMCA track champions

GRAND BLANC, Mich. – For a 15th consecutive season, IMCA drivers competing exclusively with crate engines and winning track championships will receive cash bonuses from Chevrolet Perfor­mance.

Eligible IMCA Modified, IMCA Sunoco Hobby Stock, Karl Chevrolet Northern SportMod and Smi­ley’s Racing Products Southern SportMod drivers winning track championships will earn bonuses of $250 while tracks sanctioning any combination of those divisions and displaying Chevrolet Perfor­mance banners become eligible for cash bo­nuses of their own.

One hundred and seventy-four track championship-winning IMCA drivers earned shares of a rec­ord $43,500 in bonuses paid in 2018. Chevrolet Performance bonuses totaling more than $280,000 have been paid since the crate engine bonus program began with Northern SportMod cash awards in 2005. 

That program expanded to include Modified, Hobby Stock and Southern SportMod divisions, then be­gan paying track championship bonuses in 2010. 

The 2019 season is the third in the current three-year agreement with Chevrolet Performance. Driver bonuses are paid after point standings become official while track bonus checks are mailed through­out the season.

Information about the Chevrolet Performance bonus program is available from Marketing Director Kevin Yoder at the IMCA home office, 319 472-2201.

“Chevrolet Performance has really emphasized this program with IMCA and it continues to be a high priority for them,” IMCA Marketing Director Kevin Yoder observed. “All conversations this off-season have revolved around maintaining this partnership and working toward a renewal in 2020.” 

“The addition of the Late Model option in the rules package will certainly be a subject of conversa­tion moving forward and we hope to be able to add bonuses for those drivers when we make fu­ture plans,” he added.