New title sponsor Friesen Chevrolet boosts point fund for IMCA’s Empire State Series

SUTTON, Neb. (May 6) – IMCA’s Empire State Series has a new title sponsor and a bigger point fund this season.

Friesen Chevrolet of Sutton, Neb., will furnish a portion of the $3,000 to be paid to top 10 drivers in point standings for the 13th annual IMCA Xtreme Motor Sports Modified tour.

Ten dates at tracks in New York are on the 2014 series schedule, the next of them this Friday, May 9 at Brewerton Speedway.

“We got involved with the GM 604 crate engine last year and sponsoring this series is one way we can give back to drivers,” said Al Walters, performance sales manager for Friesen’s. “It’s also a good way for us to expand our market. We have a lot of IMCA customers in the Central and Western regions. This is an opportunity for us to go east with IMCA.”

Empire State Series drivers can send in a copy of the letter they received from IMCA regarding the Friesen Chevrolet sponsorship and get free shipping on their next 604 crate purchase.

Friesen’s also sells and ships 602 crates to IMCA SportMod and Hobby Stock customers.

In addition to selling and servicing new and pre-owned vehicles, Friesen Chevrolet boasts one of the largest parts departments in the nation, specializing in power train, discontinued parts and all Chevrolet Performance parts.

The second-generation business also carries a wide variety of performance carburetion products and lubricants.

The champion’s share of the Empire State Series point fund is $600, with $450 for second, $420 for third, $390 for fourth. $300 for fifth, $270 for sixth, $180 for seventh, $150 for eighth and $120 for both ninth and 10th.

Drivers must display two Friesen Chevrolet decals on their race car to be eligible for point fund shares; checks will be presented during the national awards banquet in November or mailed beginning the following week from the IMCA home office.

“Friesen Chevrolet has been a key player in the crate engine market for a number of years and we had a mutual desire to form a partnership that focused first and foremost on supporting IMCA racers,” said Kevin Yoder, marketing director for IMCA. “This new endeavor became a great opportunity and Friesen seized it without hesitation. We’ve enjoyed working with them and our racers will as well.”